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Monday, December 12, 2005

The Comeback Of The Neck Tie

It not just the pop culture of the 80's that is in vogue. The centuries old fashion staple of the neck tie, once shunned by those caught up in the hype of the 90's new economy, and is coming back in style.

Old Business men are wearing them, looking like business men again. Young business men are wearing them, looking like business men for the first time.

Comedian Jimmy Kimmel, co-creator of the anti-establishment 'Man Show,' has found that ratings for his late night talk show have seen a boon since he started dressing more business like. Even the youth dominated sports world is being forced to review its style, with college girls being scolded for wearing flip-flops for their official photographs with the President and the NBA enacting a dress code mandating business casual attire for fear that the Hip-Hip fashion is scaring a few of the starched collar corporate sponsors.

The trend away from casual and back to professional has not been without controversy. The backlash comes from the young professionals, who are now being pushed into the labor force more resembles both in dress and in demeanor the more traditional workplace of years past.

While the relaxed managerial styles and flexible rules are here to stay--and increasing necessary to deal with the expectations now demanded by young generations who don’t realizes they have not necessarily earned them--the hard line business fashions are making a comeback. And so is the business of business fashions.

Retail sales of neckties peaked at $1.3 billion in the early 90’s, only to drop to about $750 million near the beginning of the new millennium, when casual became the new norm. Now, regular ties, novelty ties, designer label ties and even the always teased but never dead bow ties will bring an estimated $1.1 billion in sales this year. With more ties sold come the sale of more suits, shirts, socks, belts, shoes, and other accessories, putting a wide smile on the faces of many of the sale people who wait diligently at a men’s wear store near you.


Ties are back? - http://www.csmonitor.com/2005/1205/p13s01-lihc.html
Kimmel Winning in a Tie - http://www.eonline.com/News/Items/0,1,17916,00.html?fdnews

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