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  • The Jazzy Cool One (aka, some guy named J.C. Payne), is a news producer with a news/talk radio station by day, and a passionate cheerleader for business and free enterprise the rest of the time.

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Wednesday, October 15, 2008

Learning

When you take on new responsibilities, it is amazing what you learn about yourself.

I have taken on a weird hybrid role with out sales staff in helping them and clients understand our capabilities from the websites. In this time, I have been able to confirm that I am still a horrible sales person. Not exactly earth shattering, but knowing your limits are important.

But I have found that I am a much greater marketer than I thought. Which isn't the same thing. I have been able to rationalize that my 'ability to close the deal' isn't up to par, but my 'ability to push the idea and product' is strong. Very strong. If I am ever able to work full time as on-air talent, I think this will prove valuable.

I have also gain another level of respect for our fine sales staff. While all are trying to do the best they can for themselves, its not every man and women for themselves. No serious jealousy, backstabbing, or sabotage. Our sales staff do there best to hype each other up, just like a solid sports team. Our sales staff know how to work each other to get the best competition for themselves internally, without being over-competitive. They are impressive.

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